HIGHLIGHTS:

• (01:11) Importance of having a website for organizations, especially for selling items and sharing information.
• (01:56) Historical use of websites for communication now supplemented by apps.
• (03:03) Key functions of a booster club website: sharing mission, details about directors/coaches, volunteer support, and donations.
• (03:52) Importance of keeping websites simple and focused.
• (05:57) Ensuring website responsiveness across devices.
• (06:20) Importance of accessibility features like color contrast and dark mode compatibility.
• (07:03) Tips for updating content and ensuring multiple people have access to the website.
• (08:44) Ensuring clear calls to action are prominent and easy to find.
• (10:00) E-commerce integration for easy transaction processing and secure payments.
• (14:29) Using compelling hero images and tools like Canva for design.
• (15:36) Proper use of QR codes for printed materials and links for social media.
• (16:26) Tips for improving SEO with organic content, local information, and keywords.